Terms and Conditions
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This contract is entered into between DigitalParm and your company (hereinafter referred to as “Client”) on the date you complete the form or confirm service acceptance.
DigitalParm agrees to provide Search Engine Optimization (SEO) Services as described in this agreement. DigitalParm will use selected keywords and/or phrases to improve search engine rankings and drive targeted online traffic to the Client’s website.
Payment Terms
- All invoices must be paid in full within 15 days of issuance.
- All fees are non-refundable.
Scope of Services
DigitalParm’s SEO services may include (but are not limited to):
- Keyword and phrase research to identify relevant search terms.
- Building high-quality backlinks from authoritative and related websites.
- Optimization of text, meta tags, page titles, and content for search engines.
- Recommendations and implementation of optimal website structure, navigation, and code improvements.
- Suggestions for creating additional web pages or content to target specific keywords.
- Creation of periodic ranking and traffic reports to evaluate SEO progress.
- Publishing blog post content to boost online presence, with content provided by the client.
Client Responsibilities
To enable DigitalParm to perform these services, the Client agrees to:
- Provide administrative/backend access to the website for content and structure analysis.
- Grant permission to make required changes for optimization and allow direct communication with third parties if necessary.
- Provide unlimited access to website traffic statistics for performance tracking.
- Offer a valid client email address (e.g., @domain or Gmail) for link-building purposes.
- Authorize the use of client-provided images, logos, trademarks, web content, and other materials for SEO activities.
- Supply additional text content if the website lacks sufficient textual material for SEO purposes.
Acknowledgement of SEO Limitations
The Client acknowledges and understands that:
- Search engine algorithms constantly change, and DigitalParm does not guarantee #1 rankings or consistent top 10 placements for any keyword, phrase, or search term.
- Search engines may drop or exclude listings without warning, and such changes are beyond DigitalParm’s control.
- Some search engines or directories may offer expedited listing services. Any costs for such services will be borne by the Client.
- Linking to or obtaining backlinks from low-quality or “bad neighborhood” sites can negatively impact SEO efforts. DigitalParm is not liable for any such actions initiated by the Client.
- DigitalParm is not responsible for changes made by the Client or third parties that adversely affect search engine rankings. Any re-optimization required due to such modifications will be charged additionally.
Additional Services
Services not listed in this agreement, such as branding, blitz campaigns, or consulting, may be provided upon request and will be billed separately.
Intellectual Property and Liability
The Client guarantees that any elements of text, graphics, photos, designs, trademarks, or other artwork provided to DigitalParm are owned by the Client or that the Client has obtained permission from the rightful owner(s) for use. The Client agrees to indemnify, protect, and hold DigitalParm harmless from any liability arising from the use of such materials.
Limitation of Liability
DigitalParm is not responsible for:
- The Client or third parties overwriting SEO work done on the website.
- The termination of SEO services if the Client’s actions or updates negatively impact the optimization.
In the event that DigitalParm needs to re-optimize the website after such modifications, additional fees may apply.